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EASTERN - HUNGARY

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Innovation Ecosystem Center University of Debrecen| 37. Vezér str. Debrecen
16th wed October 2024. 8:30 AM - 4:00 

OUR CO-ORGANIZER
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A rendezvény fővédnöke:

Prof. Dr. habil Bács Zoltán egyetemi tanár Kancellár

SZPONZORAINK
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OUR SUPPORTERS
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3 conferences in 1 day with an award ceremony

+ Implementation platform 1-year follow-up program

Conference Crowd

01

Coaches Trainers II. Eastern Hungary Meeting

After the successful Meeting in 2023, we will organize CTT II within the culTUNEration East Hungary conference with three sections, with the greatest emphasis:

Great hall: Organizational development for companies

Effective methods and up-to-date professional knowledge for culturally diverse workplace communities from the country's most credible experts

Section 1: Business training for coaches and trainers

We recommend it to helping and developing professionals who are already building their business and who want to achieve more momentum and more profit in their business.

Section 2: Professional training for coaches, trainers, university students

We recommend it to those looking for a way forward and those who want to develop professionally. Professional novelties await you, which you can only learn in exclusive courses, or even there!

02

Generational change in company management

According to Opten's investigation, the heads of 130,000 companies in Hungary are over 60 years old. This strong actuality is further compounded by the phenomenon that the gap between the different generations is getting bigger and bigger. Here, from the most experienced and legitimate senior managers in our region, you will receive a working map for managing a successful generational change in your own company.

Local good practices, successful strategies first hand. Podium discussion on generational change
with its cannons
The purpose of the podium discussion is to provide audience members with practical examples
information about the generation change process, from professionals who have gone through it successfully several times
on this process, or are currently part of the process.

 

Generation change step by step. The recipe: ingredients and instructions
The participants of the workshop will learn about the process of generational change, which is described in international literature and
defined on the basis of expert experience. Experts and service providers show you the process
at which stage and in what way they can help in a successful generational transition.

 

Where are you now and what is the next step? Custom crawler test
Participants are given questions and a guide for formulating their answers. The answers are everyone
you create it for yourself, you don't have to share it with others. However, based on these, you can place yourself
in the process, he can assess what task is still waiting for him, what is the next step.

03

Employer branding Eastern Hungary | IN ENGLISH

Led by Hungary's best-known employer brand evangelist, Ádám Horváth (Brandfizz), you can learn about the tools you can use to make the recruitment and retention of blue-collar workers more efficient.

We welcome English-speaking expat managers and workers to this triple-section mini-conference showing truly regional values!

Section 1: Employer Branding 101 – Attract, Engage, Retain
Kick off your journey into employer branding by mastering the essentials: Attract, Engage, and Retain. This session will demystify how to overcome recruitment, engagement, and retention challenges through strategic employer branding. We'll break it down step by step, showing you how to drive measurable business results while keeping your brand authentic and compelling.

Featuring real-world case studies, we'll take you through impactful examples from both international and local perspectives. Whether you're a specialist or a C-level executive, you'll gain insights into how employer branding can create a lasting business impact that resonates with your team and candidates alike.

 

Section 2: Building an Employer Brand from Scratch - NI Story
Join us for an exclusive, behind-the-scenes look at how they built their employer brand from the ground up. This isn't just theory; it's a playbook for success, grounded in practical insights and real-world results.

You'll discover how NI transformed their approach, delivering significant business outcomes along the way. It's the perfect session for those who want to learn how to start strong, make data-backed decisions, and create a brand that not only attracts top talent but keeps them engaged.

 

Section 3: Crafting Your Brand Message and Integrating AI
This hands-on workshop takes you from theory to action, guiding you on how to craft a brand message that sets you apart in the crowded talent market. Learn how to highlight your unique strengths, tap into what makes your organization special, and connect authentically with your audience.

As we shift from messaging to innovation, we'll explore the power of AI in employer branding. Even if you're not a tech expert, we'll show you exactly how AI can enhance your strategy, with easy-to-implement examples and a downloadable AI cheat sheet to help you on your way.

Audience
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"TUNE THE CULTURES AND GENERATIONS"

LET'S TUNE PEOPLE OF DIFFERENT CULTURES AND GENERATIONS TOGETHER IN THE CORPORATE ENVIRONMENT OF EASTERN HUNGARY

It was like this:

1st Transcendence Meeting of Coaches >

2023. September 23. Debrecen Centrum Event Hall

It was like this:

culTUNEration conference >

2024. May 22. Budapest Metropolitan University

Video message of organizational designer and organizational evolutionist Elvira Kalmár

Generational change in company management:

Section leader Péter Illés

OUR TEAM